Brandon Schoessler
CREATIVE DIRECTOR / MOTION DESIGNER / EDITOR
Reel Breakdown (with role)
00:00 – Intro
00:05 – Title Card
00:09 – Nike Run With Rebels design exploration
00:10 – Nike ‘Mercurial’ product release (ACD, motion design, edit)
00:13 – Nike ‘YCSU’ social content (motion design, edit) *nearly 1 Billion views!
00:16 – Brave Robot brand launch (CD, motion design, edit)
00:19 – Personal brand philosophy statement
00:20 – HP product launch series (CD, live-action direction, motion design)
00:24 – Nike NTC service concept (CD, live-action direction, compositing, motion design, edit)
00:28 – Hayward Field Bowerman exhibit content (character animation, motion design)
00:30 – Ancestry DNA (motion design, editing)
00:31 – Personal brand philosophy statement
00:35 – Nike social content (CD, motion design) / NY Times content templates (code)
00:37 – Sonos (concept development, motion design, editing, brand motion development)
00:43 – Personal brand philosophy statement
00:48 – NASA (design exploration)
00:52 – Santa Barbara Food Bank (character animation)
00:53 – Nike House of Go experiential installation content (character animation)
00:54 – Hayward Field Bowerman exhibit content (character animation, motion design)
00:55 – Puppet Labs ‘Get Your Life Back’ (CD, character animation, motion design, editing)
00:58 – Northwest Credit Union ‘Things Change’ (character animation, motion design)
01:00 – Nike APLA informational content (creative direction, character animation, motion design, edit)
01:01 – Nike ‘Phantom’ product video (CD, motion design, edit)
01:03 – Outro + Contact info
Portfolio
Resume
Experienced Creative Director with a history of working with national and local brands in the food/beverage, athletic, and lifestyle industries. I like to take a big idea and distill it down to the essential design elements to achieve the client goals while making sure the work is engaging and focused on helping the brand grow. I like to help brands tell their stories in fun, cool, and sometimes unique (weird) ways through video and animation.
I have spent my career working at the forefront of visual technologies and exploring the best uses of media to convey effective messaging for my clients, from social content to conceptual UI/UX interactive experiences through traditional broadcast video and motion design toolkit packages for video editing. I am a performance-driven individual with comprehensive experience planning and implementing unique strategies for video and motion design concepts.
Skilled in Creative Direction, 2D Motion Graphics and Animation, Video Strategy, Design and Concept Development and Implementation, Video Editing, User Experience (UI/UX), Brand Marketing, Project management, Film and Video Production, Team Building and Leadership.
Creative Director, Motion Design
Freelance, Sep 2018 – PresentCreative Direction and assisting different firms in modifying marketing tactics in order to have a greater influence on their clients’ audiences and bringing them to life through motion design. I excel at comprehensive brand thinking and creative brand engagement, as well as UI/UX concept design and animation, and simply making cool motion graphics for clients such as Nike, Sonos, Nautilus, The New York Times, Uber, Providence Health, and TED.
Senior Motion Designer
Instrument
Contract, Feb 2021 – PresentSenior Motion Designer across various in-house creative teams. Duties include initial motion concept development and design language refinement, leading teams and facilitating client feedback into actionable efforts for team members, UI/UX motion exploration, toolkit development, coordination of project deliverables and specific social media platform best practices. Nike Kids, Nike NYC, Nike Women, Nike DNA, Sonos.
Creative Director, Senior Motion Designer
The Urgent Company
Freelance, Feb 2021 – June 2021Creative Direction and Motion Design of Brave Robot ice cream product launch content package. Worked with in-house creative team to define marketing goals and strategy for video, creative concepts and problem-solving, supervised sound design and original music composition. Additional Creative Direction and Senior Motion Designer for various social media content to support different marketing campaigns and collaboration experiences.
Creative Director, Senior Motion Designer UI/UX
Nautilus
Freelance, Nov 2020 – Feb 2021Creative Direction and Motion Design of conceptual UI/UX exploration for evolution of JRNY app that provides unified workout experience across different workout modalities. I was responsible for the distillation of product team ideas and external references into actionable UI/UX components and design thereof. Coordinated distributed team members and designers, facilitated review of design concepts and motion renders via online group whiteboard and presentation tools.
Senior Motion Designer
Nike
Freelance, Mar 2020 – Nov 2020Senior Motion Designer and Video Editing for Nike’s “You Can’t Stop Us” campaign (APLA). 8 language translations across various social media platforms of athlete user-generated content. Creative Direction and Senior Motion Designer for Nike Mercurial football shoe product launch video (APLA). Video editing, color correction, VFX. Senior Motion Designer and Video Editor of various social media content and video marketing assets for Nike APLA teams.
Creative Director
Transport
Apr 2008 – Sep 2018Responsible for the development of live-action, animated, and creative concepts from pre- to post-production. Instrumental in producing the best results possible by utilizing video and design applications (Adobe Suite), acting as project director/producer, managing clients and accounts, allocating resources, and supervising the overall project’s ‘health’ and success. Lead Motion Designer and Video Editor.
• motion design/animation
• UI/UX motion design
• project director/producer
• brand marketing
• client management
• resource allocation
• budgeting and financial estimates
• business developmentTechnical Director
Curiosity Group
Jul 2007 – Apr 2008Built effective strategy and focus programs for the design team, research and development of new interactive and streaming technologies, project management, proactive resource allocation, vendor recommendations for all motion graphics projects and new technology partnership explorations.
• research and development of new interactive technologies
• motion graphics
• UI/UX motion design
• DVD authoring
• resource allocation
• staff and vendor recommendationsDirector of Motion/Interactive
Nemo Design
Jan 2004 – Jun 2007Development, motion design/animation, producer/director, and budgeting for clients and projects. Managed the daily, monthly, and long-term objectives of a 15-person team responsible for the development of various eCommerce sites, motion/video productions, and experiential interactive projects.
• concept development
• motion design/animation
• UI/UX motion design
• producer
• director
• post production (supervisor and execution)
• resource allocation
• budgeting for national clients and projects
• UX Strategy and execution
• Departmental Supervision
• Client Management
• Programmatic Animation (Flash)
• Ineractive Development and Programming
• DVD Authoring and DesignInteractive Media Designer
Downstream
1997 – 2001Responsible for all DVD authoring and development. Built elaborate CD-Rom applications for national clients, as well as experiential websites using leading-edge technologies. As part of a post-production facility, the integration and development of tools to best showcase video content was always the first and foremost goal.
• Lead DVD author
• Flash development
• UI/UX design
• CD-Rom programming
• Design production
