A lot of math, a lot of words, and a lot of cursin’. Not really. In fact there was very little cursing, and not that many words, if I’m being honest. But hoo-boy…there was a LOT of math!
I got tapped by the creative genius Matt Eller from Afternoon, Inc. to help build out a bullet-proof toolkit for the folks at The New York Times. At first I was kind of like “wait…you’re serious?!” and then we got down to some late night template building collaboration goodness.
So challenging, so fun, and the entire time it just kept getting better and better. Below is a brief overview of what I helped with, but there is a far better case study on the Afternoon, Inc. site
Role:
Video Toolkit Development
